Our Process
Here’s a detailed timeline overview of our social media management service. From initial discovery and onboarding to strategy development and content execution, each step is designed to align with the brand’s goals and enhance online presence. This structured process ensures thorough understanding, strategic planning, and ongoing optimization to achieve measurable results.
01
Discovery Call
The Discovery Call involves an in-depth exploration of the brand’s unique identity, needs, and goals. This initial discussion helps address any questions and establishes a solid foundation for a successful partnership.
02
Onboarding Process
After the contract is signed, a detailed questionnaire is sent to gather essential information about the brand, target audience, and objectives. This ensures a thorough understanding of the brand’s requirements before developing the social media strategy.
03
Project Kick-off
The Project Kick-off includes a review of the completed questionnaire and a detailed discussion of the responses. This meeting refines the approach and aligns the strategy with the brand’s vision and goals.
04
Strategy and Content Creation
During the Strategy and Content Creation phase, a customized social media strategy is developed alongside high-quality content tailored to the brand’s goals and audience. This phase involves creative brainstorming and strategic planning to build a compelling social media presence.
05
Finalize Strategy and Content
A content calendar detailing the proposed strategy and content is provided to the client for review and approval. This ensures alignment and agreement on the content and scheduling before proceeding with the launch.
06
Launch and Scheduling
After the calendar has been approved, content is then launched and scheduled, with management of posting and distribution across selected social media platforms. This step ensures timely and effective delivery of content to the intended audience.
07
Mid-month Check-in
The Mid-month Check-in involves a review of the social media performance to assess initial results and discuss any necessary adjustments. This meeting helps address any emerging issues and refines the strategy as needed.
08
Monthly Report Summary
By the end of each month, a comprehensive Monthly Report Summary is provided to the client, outlining key performance metrics, insights, and recommendations. This report offers a clear view of the impact of social media efforts and guides future strategy adjustments.
FAQs
What services are included in your social media management?
Our social media management services include strategy development, content creation, scheduling, and performance analysis. We also handle community engagement and provide regular updates to ensure your social media presence aligns with your brand’s goals.
How do you determine the right strategy for a brand?
We start by conducting a thorough discovery process to understand your brand’s objectives, target audience, and competitive landscape. This information guides the creation of a tailored strategy designed to meet your specific goals.
How often will content be posted?
The frequency of content posting depends on the selected plan or package, as our offerings vary based on the number of posts and platforms per month. Each package is designed to match different needs and goals, ensuring optimal engagement and reach.
What types of content do you create?
We create a variety of content types, including graphics, videos, blog posts, and infographics. However, raw content such as product photos or videos must be provided by the client, either through their own resources, purchased stock, or custom photoshoots. We can also source stock photography if needed. A sourcing fee applies, and clients will be invoiced for the cost of any stock photos used.
Can you manage social media accounts across multiple platforms?
Yes, we manage social media accounts across a range of platforms including Facebook, Instagram, Twitter, LinkedIn, and more. Our approach ensures that content is tailored and optimized for each platform’s unique audience.
What is the typical timeline for seeing results from social media management?
Results from social media management typically start to become noticeable within a few months, but significant growth and impact generally require a minimum of 6 months. Our minimum contract duration reflects the time needed to effectively grow and measure social media performance.
How is the content approved before it’s posted?
We provide a content calendar and drafts for your review and approval before scheduling. This ensures that all content aligns with your brand’s message and meets your expectations.
Can I make changes to the strategy once it’s in place?
Yes, the strategy is flexible and can be adjusted based on performance data and changing goals. Regular check-ins and feedback sessions help ensure that the strategy remains aligned with your objectives.
What is the typical duration of a social media management contract?
Our minimum contract duration is 6 months, as it takes time to develop and execute a successful social media strategy and see meaningful results. This period allows for comprehensive growth and performance evaluation.
What makes your social media management approach unique?
Our approach is distinguished by a thorough understanding of each brand’s unique needs, combined with a data-driven strategy and creative content. We focus on delivering measurable results and building strong, engaging social media presences.